Hiring the right firm for your new website (an only partially biased article)
Most of the problems that we see when it comes to how people hire website companies comes from a lack of clarity from the person doing the hiring regarding what they want out of their website. There are three primary types of website companies. 1. The IT company. 2. The Design Company. 3. The Marketing/Advertising [...]
April 19 – CAST – Using New Media Effectively
Five years ago, most people never even heard of Facebook and Twitter didn’t exist. Now social media has become an imperative marketing tool for most businesses. Christopher Quereau of Vibrant Creative will describe the social media tools available and how to use them to effectively promote your business. Whether your organization is large or small, [...]
Mar 21 – Binghamton University – Taking Your Business Online
Taking Your Business ONLINE Workshop Are you missing out on social marketing opportunities? Does your business have a website as well as an online presence on Facebook or Twitter? Learn how these online tools can be a powerful new way to build your customer base. Our industry professionals will cover topics including Google and Facebook [...]
April 14 – NYSACRA Conference – The Sagamore – Lake George
We are excited to be presenting on two topics at the upcoming NYSACRA conference at the Sagamore on Lake George this April 14. Rubber Branding: The Importance of Being Branded Have some fun while learning about the often oversimplified and under-utilized marketing tool: your Brand. Organizations struggle to be noticed, get donations and foster advocacy. [...]
We are changing our brand and name!
[youtube=http://www.youtube.com/watch?v=mY6SdxNVXEM&hl=en_US&fs=1&rel=0] On 4.22.10, after 8 years of mispronunciation, misspelling and general aversion to speaking it, our name/brand will change. The brand change will happen at the Grand Opening of our new Satellite Office in Binghamton. We’re also hosting a get-together on 4.23.10 at 12 noon at our Oneonta location to celebrate the event. Food, friends [...]
Is social media a fad?
Why should you take social media seriously? – Why should you take it more seriously then your traditional marketing? – How do we know social media not a fad? The below video sums it up. [youtube=http://www.youtube.com/watch?v=pkGIBIuiZcI&hl=en_US&fs=1&]
