A vibrant new site for the Arc of Steuben

We just launched another great site: www.arcofsteuben.org. In addition to being well organized and beautiful to look at, we just love the leaping figures on the secondary nav. Go ahead, take a peek! We did this site for the Arc of Steuben, a not-for-profit organization in Steuben county of western New York state. They offer [...]

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Vibrant launches cool new site for Foothills Performing Arts Center

Today we launched foothillspac.org, an awesome new website for our favorite cultural and entertainment center — Foothills Performing Arts Center in Oneonta. In addition to having a more streamlined look and a modern feel, the new website features expanded performance information, photos galore, a community page, an interactive calendar for upcoming shows, a newsletter sign-up, [...]

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Vibrant’s website for largest non profit serving people with developmental disabilities.

A New Website for NYSARC, Inc. Vibrant just completed a great new project — a fully integrated website for NYSARC, Inc., America’s largest non-profit organization supporting people with intellectual and other developmental disabilities. NYSARC came to us with a clear agenda: make our website people-focused, easy-to-use, and full of information. As the parent organization of [...]

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SEO means getting your website found on the internet.

By the end of President Clinton’s first year in office, there were 623 websites on the internet. Competition was not very stiff. In the early years, just having a website at all did wonders for your bottom line. Things are a bit different nowadays. More than 100 million websites populate the web and about 75% [...]

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Is Online Writing Real Writing?

Seth Godin had a really interesting post today about how the Pulitzer Prize committee is finally getting (sort-of) hip to the fact that online writing is making a huge difference in the world – and is, therefore, worthy of being recognized with their fancy-schmancy award. The screwy part is that only writing associated with big outlets [...]

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So you want to hire a consultant?

We hate to see good businesses taken in by bad consultants. I recently wrote this piece on how to avoid predatory consultants for a Binghamton, NY, business publication: Hiring Consultants: The Good, the Bad and the Really Ugly We’ve seen ‘em all. The explosion of self-styled consultants in the business world has led to a [...]

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Is Web site optimization a competitive advantage in Upstate New York?

We recently met with a client to discuss ways to make her site more findable in search engines like Google. Like most businesses, our client wants to appear on that first search results page, right up at the top above her competition. Who wouldn’t? Despite the fact that our client works in a super-competitive industry; [...]

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Tips for creating a better Email newsletter

A few weeks ago I was talking to one of our clients about his new Email newsletter. He’s in the process of transitioning from a print newsletter and was planning to apply the same approach to the electronic version. Big mistake. If you try to remake your print newsletter in electronic form, not only will [...]

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